
Global Marketing Activation & Orchestration Director
Undisclosed Salary
Permanent
Mode of work
Full-time
Experience
Senior
Employment Type
Permanent
Location
On-site
Expertise & Skills
Job description
Locations: Lisbon | Canary Wharf
Who We Are
BCG pioneered strategy consulting more than 50 years ago, and we continue to innovate and redefine the industry. We offer multiple career paths for the world's best talent to have a real impact on business and society. As part of our team, you will benefit from the breadth and diversity of what we are doing today and where we are headed next. We count on your authenticity, exceptional work, and strong integrity. In return we are committed to supporting you in discovering the most fulfilling career journey possible-and unlocking your potential to advance the world.
Our team called Global Services (GS) provides corporate support to business areas such as Finance, Legal, HR, Marketing and IT. This diverse team of experts, operators and specialists represent all levels from Partner to entry level staff, operating across the globe in multiple countries. Global Services is in short, the backbone of BCG.
What You'll Do
As Global Marketing Activation & Orchestration Director, you will play a vital role within the Activation & Orchestration (A&O) Team and shape BCG's global marketing and communications strategy around one of our Global Campaigns, the priority capabilities and themes BCG stands for. You will take ownership of campaign strategies and key campaign elements in close collaboration with BCG's Senior Leadership Team (e.g., the Global Chief Communications Officer, the Global Positioning Chair, and the Chief Marketing Officer), global channel teams, as well as BCG's Practice Areas and local markets.
As part of this position, you will:
- Take responsibility for articulating the campaign strategy and plan in alignment with senior stakeholders across BCG
- Drive the campaign content marketing agenda in collaboration with colleagues from content studio and communication channels
- Own campaign orchestration and 360-degree amplification
- Define overall goals and KPIs for respective activation
- Monitor plan against KPIs and make adjustments accordingly
What You'll Bring
- A minimum of 8 years-experience in management consulting or professional services marketing
- Experience on the consulting track at a leading consulting firm is considered a plus
- Bachelor's Degree in a relevant field of expertise. Master Degree or MBA a plus
- Proven ability to work with topic experts and senior executives
- Advanced communication skills
- Ability to work with different markets and cultures
- Fluent written and spoken English skills, additional languages a plus
- Integrated Marketing Expertise
Who You'll Work With
Will work with the A&O team and channel representatives of mostly senior marketing specialists. As part of this team, you will interface with a broad set of colleagues across the company, including leaders of business units and functional leaders.